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What you must know before opening a coffee shop

What you must know before opening a coffee shop

In foreign countries, coffee is a huge industry, from equipment manufacturers, raw material wholesalers, retailers to the vast number of consumers, are very mature and perfect. At present, in China, the coffee industry is far from forming a scale, so the potential for development is very huge. For many idealists, opening their own cafe is undoubtedly a fatal attraction: you can get rid of North Korea.

2014-08-18
Changan PSA Chen Guozhang: left-hand coffee and right-hand e-commerce

Changan PSA Chen Guozhang: left-hand coffee and right-hand e-commerce

On September 4th, Chen Guozhang, president of PSA DS brand in China and Southeast Asia and general manager of Changan PSA DS brand, accepted an exclusive interview with Automotive Industry Network. He said that the traditional sales model must be changed. In the future, the sales contact of DS will be transferred to coffee shops, because the flow of people here is greater and more convenient for consumers. For coffee shops, selling coffee, test driving, selling cars, building the DS brand

2015-09-09
Research on domestic Coffee Bean Market

Research on domestic Coffee Bean Market

First: the market background of coffee beans, coffee beans have flourished in the Chinese market in recent years, thanks to the rapid promotion and growth of table coffee chains in China, so that siphon coffee (single coffee) has been preached and rooted in various cities and towns in China. Shangdao Coffee and its derivation or imitation of many brands, but also gradually formed the bar technology of the above Island Coffee Coffee.

2014-07-24
Grind the coffee into gold

Grind the coffee into gold

Howard Schultz grinded the coffee into gold! " Fortune magazine once said of the global chairman of Starbucks Coffee.

2014-07-11
A brief discussion on the Product Distribution of Coffee Bean Professional Market

A brief discussion on the Product Distribution of Coffee Bean Professional Market

First: the market background of coffee beans, coffee beans have flourished in the Chinese market in recent years, thanks to the rapid promotion and growth of table coffee chains in China, so that siphon coffee (single coffee) has been preached and rooted in various cities and towns in China. Shangdao Coffee and its derivation or imitation of many brands, but also gradually formed the bar technology of the above Island Coffee Coffee.

2014-07-04
Starbucks Coffee: not marketing skills but operating

Starbucks Coffee: not marketing skills but operating "people"

Starbucks (Starbucks), born in Seattle in 1971, started by selling coffee beans. In 1996, Starbucks began its global expansion, opening coffee chains in 32 markets, including China, South Korea, Malaysia, Singapore, New Zealand, Australia, the Philippines, Thailand, Indonesia and Japan. CEO Howard, who single-handedly brought small coffee shops into the ranks of international brands? Schultz said:

2014-07-26
Pacific Coffee pushes capsule coffee machines to diversify

Pacific Coffee pushes capsule coffee machines to diversify

In 2010, CR Venture Group acquired 80% equity interest in Pacific Coffee for approximately HK$327 million, and incorporated this brand into CR Vanguard, filling the blank plate of CR Group's retail industry chain, while Pacific Coffee also defined its brand goal to become the most meaningful coffee expert. After becoming a member of CR Vanguard, Pacific Coffee relied on China

2014-04-27
Coffee shop management knowledge to brake, although the movement is still static

Coffee shop management knowledge to brake, although the movement is still static

Coffee has gradually become an indispensable healthy drink in people's life, and the coffee shop has also become a very emotional joining industry, which has long been welcomed by fashionistas. Choose to invest in coffee to join the chain store industry, in addition to making considerable profits, but also improve the taste of life, why not do it! Therefore, many investors will choose to join the coffee shop and strive to put

2015-01-21
The operation of the coffee shop--

The operation of the coffee shop-- "braking with static, although moving is still quiet"

Coffee has gradually become an indispensable healthy drink in people's life, and the coffee shop has also become a very emotional joining industry, which has long been welcomed by fashionistas. Choose to invest in coffee to join the chain store industry, in addition to making considerable profits, but also improve the taste of life, why not do it! Therefore, many investors will choose to join the coffee shop and strive to put

2014-08-29
Coffee consumption in China is growing at 12.8% annually. Starbucks is strong across borders.

Coffee consumption in China is growing at 12.8% annually. Starbucks is strong across borders.

Starbucks announced on July 14th that it had become the global licensee and investor of Princi, an Italian restaurant brand. 'We haven't baked food in Starbucks stores in 45 years, and this unprecedented partnership will change all that, 'said Howard Howard, chairman and CEO of Starbucks Coffee. The bakery, which Starbucks has launched for the first time in 45 years, has also included Shanghai in its first place.

2016-08-10
Six major actions of Starbucks in 2014: push mobile order payment, car booking service, etc.

Six major actions of Starbucks in 2014: push mobile order payment, car booking service, etc.

In 2014, Starbucks (feature Reading) was not content to be just an affordable coffee chain brand, while maintaining a global expansion posture, it used mobile technology to connect more closely with customers, and self-revolutionized the establishment of a roasted coffee experience hall and launched the boutique coffee brand R. At the end of the year, Huanlizhi specially compiled the major reports about Starbucks in the past 12 months to see the largest in the world.

2014-12-30
The secret of the successful operation of the cafe is

The secret of the successful operation of the cafe is "braking with stillness, though still still moving"

Coffee has gradually become an indispensable healthy drink in people's life, and the coffee shop has also become a very emotional joining industry, which has long been welcomed by fashionistas. Choose to invest in coffee to join the chain store industry, in addition to making considerable profits, but also improve the taste of life, why not do it! Therefore, many investors will choose to join the coffee shop and strive to put

2015-10-20

"Coffee Unicorn" re-financing, what does the blue bottle give us?

The blue bottle, which makes boutique coffee, is one step closer to subverting Starbucks: a new round of financing is under way. So far, Blue bottle Coffee, one of the most qualified coffee brands to compete with Starbucks, has raised about $120 million. Why can blue bottle be favored frequently in an industry that is not favored by capital? Blue bottle coffee refinancing, the amount is close to the C round.

2016-10-12
Starbucks'

Starbucks'"black apron" strategy

In the New World (600628, stock bar) mall, which is regarded as a landmark of Chongwenmen in Beijing, Starbucks and McCoffee are only 30 meters apart, as well as two COSTA restaurants and a Pacific Coffee (601099, stock bar) nearby. This is a microcosm of Starbucks' current situation, and it is difficult for this Chinese coffee culture mentor to continue to monopolize China's chain coffee market.

2014-08-15
Counterattack of

Counterattack of "third": how does Pacific Coffee surpass Costa to become the second in the industry?

Core tip: who is the largest coffee chain in the Chinese market? There is no doubt that Starbucks should take the first place! Then who will take the second place? The latest record is that a guy called Pacific Coffee overtook Costa to become the second in the industry after Starbucks. Who is the largest coffee chain in the Chinese market? There is no doubt that Starbucks (feature Reading) is in the first place.

2015-12-07
Coffee chain joining-- Analysis of Coffee Entrepreneurship Market

Coffee chain joining-- Analysis of Coffee Entrepreneurship Market

The international coffee market is in the mature stage, and many people do not know that coffee beans are the second largest trading commodity in the world. Coffee is produced in more than 70 countries with an annual output of 1 million bags. the development of the coffee industry provides employment opportunities for 100 million people around the world. The coffee production of the exporting member countries of the International Coffee Organization accounts for more than 97% of the world's total output. While annual retail sales exceed 70%.

2015-08-13
Coffee is really versatile with Moleskine, who sells books, and has opened a coffee shop.

Coffee is really versatile with Moleskine, who sells books, and has opened a coffee shop.

Photo Source: Moleskine We just talked about how popular fashion brands are to open a restaurant or coffee shop under their own signs. Italian notebook brand Moleskine has also taken a big step in this direction. Its first cafe of the same name has recently opened at Geneva Airport in Switzerland. Like most brands that open cafes across the border, Moleskine

2016-01-06
Coffee beans are cheaper, why are Starbucks prices still rising?

Coffee beans are cheaper, why are Starbucks prices still rising?

Starbucks is not a place to drink cheap coffee. It sells experiences, not goods. For a long time, Starbucks' marketing strategy has been very successful, attracting thousands of customers and giving its stock a steady return. But this summer, the company's strategy put it in an awkward position: coffee bean prices fell in the global futures market, Starbucks

2015-08-25
Puerto Rico coffee beans, which used to be one of the most productive regions in the world

Puerto Rico coffee beans, which used to be one of the most productive regions in the world

Puerto Rico has a history of producing coffee for nearly 300 years and was once one of the most productive regions in the world. According to the Starbucks website, Spanish explorers brought coffee from Louis XIV plantations in France to the island in 1736. The fame of Yaucono Selecto was once indistinguishable from that of Kona in Hawaii and the Blue Mountains in Jamaica. It was also the palace of European kings and Vandi.

2016-06-21
China's coffee market is expected to reach 300 billion yuan in 2020.

China's coffee market is expected to reach 300 billion yuan in 2020.

In recent years, more and more Chinese people begin to taste western drinks on the tip of their tongue. On November 10th, foreign media reported that senior officials at Volcafe, the coffee division of British commodities trader EDF Man, said that China's annual coffee production would double in the next five years, and that production might increase again if there was sufficient demand and prices could make farmers profitable. This year's nationwide shopping

2014-11-25
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